On its 50th birth anniversary, the international Gen Verde band has recorded “TURN IT UP!” “It is an invitation,” they said, “to raise the volume of unity.” And this calls for a concrete, universal love that is able to take the initiative.
This idea has toured the globe with the group, echoing in squares, schools and homes throughout the world. It has contaminated many and has become a life commitment.
“As the year is about to end,”he artists added, “the idea has returned ’in a million hues’, sung by numberless voices, and danced with the fantasy of different peoples. And these 465 boys and girls from 31 cities of 21 countries in 5 continents are the protagonists of the video clip, ‘TURN IT UP!’ with their passion, enthusiasm and joy.”